On Being Two!

An Anniversary “Thank You” from Pam & Kathryn.

If you are a regular reader of our newsletter or a regular visitor to Capabilities, you know we are now officially two years old. Wow! It’s an important milestone for us as something on the order of 90% of new businesses fail within the first two years. On the other hand, we dare not feel we are on easy street just yet. Another 50% of small businesses cannot make it to their fifth anniversary. The challenges are enormous and, while some diminish, others come in with a fury. We are delighted to be celebrating this month, and we choose to be among those who believe the successes we have accumulated so far are a sign of a strong future.

Most importantly, we have you to thank. There is no business without the collaboration and agreement of so many people. To name just a few:

• To those of you who have purchased something or come into the store in Westminster, or shopped online, many thanks for choosing us.
• To pharmacists, and those who work at the many pharmacies around the metro Denver area, thank you so much for your many referrals and confidence that we will treat your customers with the levels of service your cherish in your business.
• To physicians who have entrusted us to be part of your referral network, we appreciate you very much and look for additional ways to continue the important work of healing and comfort that is your mission.
• To physical therapists and occupational therapists who suggest our products and services for your clients, we are grateful to collaborate with you as we all help people to be unlimited in ways they might not have found otherwise.
• To special educators, fitness specialists, coaches, and practitioners focused on helping people reach their potential and face challenges, we are proud to work with you in the ways we can by providing tools and access to unique products.
• To the many business owners, suppliers and vendors who have helped us become Capabilities and who support us in countless ways, thank you for being partners with us as we make a difference in the communities we are part of.
• To those who find us everyday or who tell someone about us, we are thankful and hope you will continue spreading the word about Capabilities.
• To our staff, you who are our right hands, who help translate our vision into the high day-to-day service levels we expect as founders.
• To our families who offer us support, comfort, belief and understanding when the demands of a new business keep us from always enjoying each of them as fully as we would otherwise. We simply could not give all that we do to this dream of ours without all of you. We are so lucky to have you!
  

So, as we turn two and continue to take our fledgling steps towards growth and stability, we are so grateful to all of you who have supported us from the idea to the storefront to the launch of our website. Having believers is half the battle! And your belief and confidence in us mean so much. We promise to continue doing everything possible to make your experiences with us examples of exceptional service, friendliness and comfort. Being a part of the communities and people’s lives that we serve is as important to us as providing the right solutions for the many challenges that need to be faced everyday.

Please celebrate with us this month as we honor you with savings (up to 40% in some cases), many educational and fun seminars, and two days of partying on September 28 and 29 from 9 a.m. to 8 p.m. We will have yummy food and beverages, complimentary reflexology treatments (see details in a future blog this month), complimentary vein testing on your legs (a must nowadays to check for signs of deep vein thrombosis). You can also meet many of our wonderful vendors on these two days. They will be at the store to answer your questions, tell you about how they decided to offer their products, and give you lots of time. We are also hosting our first ever New Products Showcase where you can help us decide what products would be great to carry in the future. Please see details in our Events section. To sign up as a tester, please send us an email. You become eligible for a great giveaway if you sign up.

We will not take you for granted and we welcome your ideas and suggestions for making the improvements or additions to our product listings that would satisfy what it is that you are looking for. Please email or call us with your thoughts and suggestions.

As we turn two, we feel grateful for the opportunity to bring Capabilities to life. We also feel excited and full of energy for what is ahead as we begin to implement our dreams of expansion. Our website has launched and we have had our first international order! We are working on improving the shopping portion of the website and you will hear more about that in a month or two, making it a lot easier for holiday shopping online. Next year, more storefronts. If you are interested in talking with us more about our expansion plans or would like to play a part in those plans somehow, please contact us. We would love to talk more with you.