Monday, February 8, 2010

Super Bowl 2010 Ads Please and Annoy

Over 106 million people watched Super Bowl on Sunday, February 7, 2010. More than the final episode of M.A.S.H. It was a record breaker! And today, millions more are voting for their favorite commercials. Betty White in the Snickers ad is topping the chart. What a bonus when Abe Vigoda also appeared at the end of that commercial!

There were other age-related ads, including one with Brett Favre, the oldest QB still playing in the NFL. Looking older with gray hair, he is accepting the MVP award at Super Bowl 2021. “Maybe I should retire,” he says with a touch of irony at the end of this Hyundai commercial. The Who performed at half-time. Pete Townsend has a blog. Oh, and did you see Kiss, the 36-year old band, shilling for Dr. Pepper? Read more about these “aging is funny” ads.

Meanwhile, the Centers for Medicare and Medicaid released its latest figures on health care spending in the U.S. Health care costs represented 17.3% of GDP in the U.S. last year. Within a few years this percentage will grow to 20%. In other words $1 of every $5 spent in the U.S. will be on health care. Many countries have nationalized health care. The UK has a national system for health care which represents about 7% of the economy. Some argue that the U.S. has no system, no organized way of controlling costs. As a political commentator said tonight, “Having a health care system of some sort seems fiscally responsible, or at least fiscally insane not to.”

No comments: